Themes.

Seven themes, each drawn for a particular kind of product — not one template with the photos swapped. Pick one, add your products, colours and fonts, and publish. Change it whenever you like: your products, orders and customers stay put.

7themes
3screens: desktop, tablet, phone
0lines of code

For clothing

Fashion

Photography carries the page: a full-screen hero, products packed close together, campaign strips and a mosaic of collections. The menu is in caps, the type is light — the clothes are the star, not the theme.

  • Large photography
  • Tight rows of products
  • Campaign strips and a mosaic of collections
Jost + DM Sans
fashion.efimag.ro
The Fashion theme — home page
The Fashion theme on a phone

For cosmetics and skincare

Beauty

Built for routines and results: a category strip, “before / after”, a countdown offer, a three-step bundle and a quiz that leads the customer to the right product.

  • Category strip
  • Before / after
  • Countdown offer
  • Three-step bundle and a product quiz
Funnel Display
beauty.efimag.ro
The Beauty theme — home page
The Beauty theme on a phone

For electronics and stores with big catalogues

Electro

For large catalogues: search sits in the header, products come on shelves that scroll, and promotions carry a countdown and discount codes in plain sight. Direct tone, price up front.

  • Search bar in the header
  • Shelves that scroll
  • Countdown banners and discount codes
Nunito
electro.efimag.com
The Electro theme — home page
The Electro theme on a phone

For furniture, décor and interior design

Home

Interiors, air, light: a full-screen hero, a collage of categories, a bundle with a sticky panel, a lookbook with hotspots on the photo and testimonials that float. Jost and warm brown on white.

  • Full-screen hero
  • Collage of categories
  • Bundle with a sticky panel
  • Lookbook with hotspots
  • Floating testimonials and a gradient footer
Jost
home.efimag.com
The Home theme — home page
The Home theme on a phone

For children's clothes, toys and furniture

Kids

Cheerful without being loud: a collections banner, products on tabs, a strip of running text, a banner collage, reviews, a product with a countdown, a journal and offers. Grandstander with Jost, cream, purple and olive.

  • Collections banner
  • Products on tabs
  • Strip of running text
  • Banner collage
  • Reviews
  • Product with a countdown
  • Journal and offers
Grandstander + Jost
kids.efimag.com
The Kids theme — home page
The Kids theme on a phone

For furniture, décor and lighting

Home Deco

A furniture store that reads like a magazine: a slider banner with one huge word behind it, quick view from the corner of the card, rooms in a carousel, video that grows as you scroll, hotspots on the photo, “before / after” and stories from customers.

  • Slider banner with a huge word behind
  • Cards with quick view in the corner
  • Rooms in a carousel
  • Category cards
  • Video that grows as you scroll
  • Slanted strip
  • Hotspots on the photo
  • Offers on a dark background
  • +4
Unbounded + Libre Franklin
homedeco.efimag.com
The Home Deco theme — home page
The Home Deco theme on a phone

For décor, glassware and homeware

Decor

Black and white, large photography and quiet: a full-screen slideshow, cards with price, stars and pills, categories in a carousel, a set of three with a colour choice, a bundle the customer puts together, and a black footer. The system font — nothing distracts.

  • Full-screen slideshow
  • Cards with price
  • Stars and pills
  • Large photo cards
  • Categories in a carousel
  • Full-width text with photo
  • Set of three with a colour choice
  • Tabs with photos
  • +6
The system font
decor.efimag.com
The Decor theme — home page
The Decor theme on a phone

The editor

Pages made of sections, no code.

The page is made of sections — hero, product grid, promotions, video, story, sign-up. You add them, move them and adjust them from the admin, and the preview changes as you go, on desktop, tablet and phone. You save when you are happy; until then nothing changes in the store.

The page editor in the EfiMag admin
Change the theme whenever you like

When you switch it on, the theme brings its own header and home-page layout, with your products and categories placed where they belong. Orders, customers and products are left alone.

Colours, fonts, spacing

Every theme comes with its own palette and typography, which you adjust from the same place. No hunting through CSS files.

The selling pages, already done

Product, category, cart, checkout, customer account — every theme has them drawn and tested, in all the store's languages and currencies.

Pick a theme and get going.

Open the store, pick the theme, and within minutes your first page is published. You can change the theme later too, without losing anything.

Try free for 3 days