Log in Start for free

Platform

Online storeBuild and sell with a store that is yours ThemesPick a theme and shape every detail AppsExtensions for whatever function you need AI automationsRepetitive tasks handle themselves Online paymentsCard, COD and instalments, live in minutes ShippingCourier labels straight from the order

Sell more

MarketplacesPut your products where shoppers look Google and socialCatalogues and campaigns always in sync Selling in EuropePrice, language and VAT localised for you

Services

Free migrationWe move your existing store across Done-for-you storeWe handle the whole setup PartnersExperts who help you grow
Open your storeFree, no card. Live in three minutes.
About usBuilding the future of online commerce Success storiesWhy growing stores choose us CareersLooking for work that actually counts? ContactQuestions? We are here to help
Open your storeFree, no card. Live in three minutes.
BlogIdeas that help you sell more EfiMag AcademyWhere you learn eCommerce end to end Help centreGet the most out of the platform EventsThe eCommerce gatherings worth attending PodcastKeep up with what is changing CommunityConversations about growing online
Open your storeFree, no card. Live in three minutes.

Build an online store

You build, sell and manage everything from one place — storefront, payments, delivery, POS, automations and AI.

Start for free See how it works

Everything you need to sell online.
In a single platform.

You build the store, add the products, take the orders and handle delivery — simple, fast and ready to grow.

A modern online store

A modern online store

Clean templates, optimised product pages and a modern buying experience.

Simple management

Simple management

Manage products, orders and customers from one easy panel.

Payments, couriers and invoicing

Payments, couriers and invoicing

Connect payments, delivery and invoicing for a complete sales flow.

  • ChatGPT
  • Anthropic
  • Google Gemini

AI that works across your whole store.

From products and content to customers, orders and automations, EfiMag uses AI to help you sell faster and manage more simply.

  • AI products
  • AI assistant
  • AI automations
  • AI marketing

Sell more.
Wherever your customers are.

Build your store with AI → Start fast, customise it the way you want and run your online store, in-person sales and your channels from one place. With AI built into every step.

Build the store exactly how you want it

Start from a theme or tell the AI what you want. Edit pages, products and sections visually, without spending time on the technical side.

Sell on every channel

Your products, stock and orders stay in one place. Connect the online store, social media, marketplaces and other channels as the business grows.

Sell face to face too

With EfiMag POS you can sell in the physical shop as well, keeping products, stock, customers and orders in sync with the online store.

POS available as an option

AI that helps the customer buy

Smart search, relevant recommendations and real-time help. Customers find what they want faster and move from interest to order more easily.

Sell more easily in more countries

Localised for every market

Adapt the buying experience for each market quickly, with the currency, language and content that suit every country.

EfiMag grows with your business

Start fast

Launch the store, add your products and start selling without complicated infrastructure. AI helps you build it faster.

Grow without changing platform

More products, more orders, more channels. EfiMag keeps your store, stock and operations in a single system.

Scale as far as you need

More stores, markets, currencies, POS and automations — without rebuilding everything when the business reaches the next level.

Choose the right plan

More than an online store

Intelligence, automation and commerce infrastructure, built into one platform.

See what is happening. Understand what comes next.

EfiMag turns your store data into information you can act on. See what works, where you lose sales and what deserves your attention — without digging through dozens of reports.

What should I check today?
  • +18%Sales are up on last week
  • 3products are close to running out of stock
  • −6%Mobile conversion has dropped
  • 24high-value carts were abandoned
See the opportunities →

Business intelligenceThe numbers that matter, without complicated reports.

Build flows that run on their own

You define what should happen and EfiMag runs it automatically. Combine events, conditions and actions in a single visual flow.

Active · 37 runs today
WhenA customer places an order over 500 lei
IfThey are a new customer
ThenAdd the VIP tag · send a personalised email · create a follow-up task · add to a segment
Explore automations →

EfiMag connects to your business

Add the services and tools you need without rebuilding the store. Payments, invoicing, logistics, marketing, analytics, CRM, ERP and external services can all become part of the same ecosystem.

Search an integration
PaymentsInvoicingDeliveryMarketingCRMAnalyticsERPMarketplace
Cannot find the integration?

Connect it through the API or build your own app.

Build on top of EfiMag

APIs. Webhooks. Apps. Headless commerce.
Use EfiMag as the commerce engine and build the experience you need on top of it. Custom storefronts, private apps, integrations and external services can talk to the platform directly.

Custom storefrontsBuild appsConnect anything
efimag — zsh
$ efimag create storefront
✓ Store connected
✓ Products ready
✓ Checkout ready
✓ API connected
API
GET /products
GET /orders
GET /customers
POST /webhooks
efimag app
$ efimag create app
✓ App created
✓ Permissions set
✓ Webhooks connected
ready
Read the docsExplore the API

Build commerce experiences for the AI era

EfiMag products, prices, availability and operations can be used by apps and intelligent agents through structured interfaces. You build new experiences without recreating the commerce engine.

StorefrontMobile appAI agentCustom appMarketplaceBack office
EfiMag Commerce Coreproducts · prices · stock · orders

One commerce core. Any experience on top of it.

From “I want it” to “ordered”, with nothing in the way.

A checkout built to close the sale

A fast, clear buying process adapted to every device. Fewer steps, payment methods that suit the market and an experience that carries the customer naturally through to the order.

  1. 01Fewer stepsA simple checkout, without pointless distractions.
  2. 02Flexible paymentsPayment methods suited to the store and the market.
  3. 03Mobile firstAn experience built for shoppers on their phone.

Fast when it is quiet.
Ready when traffic explodes.

Your store has to respond just as well on an ordinary day as in the middle of a campaign. EfiMag is built for speed, stability and growth.

  • PerformanceFast pages and fast operations.
  • StabilityThe store stays available when it matters.
  • ScaleReady for more products, customers and orders.
  • Online store
  • Order processed
  • Stock synced
  • Payment confirmed

Get started fast with EfiMag

  1. 01Add your first productsImport your products or create them quickly with AI.
  2. 02Customise the storePick the design, colours and structure that suit your brand.
  3. 03Connect payments and deliverySet up payment methods, couriers and invoicing and you are ready to sell.
Start for free